Suggest homepage content & design

I am in the process of developing my web site ([login to view URL]) and need help getting the business idea across on the home page. I am looking for someone to help write some small content and infographics and make suggestions for the home page design. The product is somewhat confusing so I need help getting the idea across quickly. This bid is NOT for designing the home page but providing a structural visual (tell me how you think it should be laid out but I don't want you to design it - I have a web designer). This is not a bid for web designers but suggestions on how it should look. I need someone to help write initial content - this is a small amount as it should fit on the home page. I expect that the content will need to be supported by visuals. I can design the visuals but I need suggestions on WHAT the visual should be. Upon award I would like to have a phone call to explain the product and the process so that the freelancer has a good idea of what I am selling. This is a small project with a limited budget but I will likely need help with further marketing campaigns (social media, blogs, newsletters, promotions, etc) so it is important to me that the freelancer has those other skills available. Thank you!