moodle LMS and web design for edtech startup

We are edutech startup. Looking to develop moodle based website with easy to use front end. We prefer to use a CMS for front end look and integration with other modules like shopping kart, coupons , tiered access . Please mention which CMS or other tech you plan to use and integrate with Moodle. This is on going project and we are starting a part of it. so looking forward for a long term partner.