Marketing coordinator job description jobber

I'm looking for someone who can put together concise proposals for graphic design jobs. - No GPT-generated chat, please. I'm specifically seeking human touch in your bid. - This task will involve writing short, engaging proposals for various graphic design tasks. - You'll need to be familiar with different aspects of graphic design, particularly in areas like logo, print design. I will pay 20$ for 20 proposals.

...rise in conversion rates to increase revenue by $2,500 monthly. - **Email Marketing**: Enhance email metrics by 25% to drive an additional $2,000 in sales per month. - **Partnership Management**: Forge two new partnerships quarterly, raising $1,500 monthly. - **Event Planning and Management**: Grow event attendance by 40%, increasing revenue by $4,000 per event. - **Analytics and Reporting**: Optimize marketing to cut costs by 10% without impacting performance. - **Budget Management**: Achieve a 120% return on marketing investment quarterly. - **Customer Relationship Management**: Increase customer lifetime value by 15%, boosting monthly revenue by $3,000. - **Innovation and Trend Analysis**: Implement innovative marketing strategies quarterly to save or earn...

This is what I need in a weekly basis:I am looking for someone to set up Meta Campaign ads for my Shopify store, as well as pixels, Setup All Standard, API, Re-Targeting Ads, Custom Audience, Sales Funnel,...set up Meta Campaign ads for my Shopify store, as well as pixels, Setup All Standard, API, Re-Targeting Ads, Custom Audience, Sales Funnel, Ads Development + Bidding + Ad Extensions + Neg. Keyword, etc...I would also need you to update the social medias content(posts, reels and stories, etc..) since i will have you in a weekly basis is good to post some content and keep it updated. I need a a marketing manager for my store. I will provide access to paid images an canvas. Again this is for 30$ weekly, If your strategies proofs to be profitable and my products sells then we can re...

We are in search of a professional to translate our marketing materials from English to Turkish and from Turkish to English. These documents are primarily datasheets, user guides and technical documents related to Wireless RF Communication products, therefore we mainly prefer Electrical/Electronics Engineers and this post is for the first of a series of similar packs and might be extended to cover partially our other marketing activities including seo&link management, graphical content creation, Google Ads and Linkedin marketing activities etc. Key Responsibilities: - Translation of marketing materials (some from English to Turkish, some from Turkish to English) Ideal Skills and Experience: - Familiarity with Radio Frequency, RF Wireless Communications an...

As a business owner, I'm looking to enhance my business' sales, with a specific target audience in mind: young...sales, with a specific target audience in mind: young adults. Key Objectives: - To increase sales - Strengthen brand awareness - Engage the target audience appropriately - Convert 'engagement' to actual sales Ideal Experience and Skills: - Previous experience creating marketing strategies for a similar target audience - Strong understanding of current marketing trends and tools - Ability to consider and utilize innovative and engaging marketing strategies - Proven track record of increasing sales through marketing efforts, particularly to young adults. Please provide a brief summary of your experience in this area and how y...

As a client, I'm in need of a professional product description writer for a wide range of items - from electronics to clothing to household products. The goal is to captivate a diverse audience, including both men and women. The ideal candidate for this job should have: - Proven experience in creating engaging and informative product descriptions - Capability to tailor the tone of their writing to different contexts, be it professional, friendly or luxurious - Understanding and ability to address a broad audience, including both men and women Your writing will be crucial in attracting and retaining diverse customers. Please, make sure to include samples of your previous work in your bid.

Requirements experience managing digital advertising campaig...Proven experience managing digital advertising campaigns, with a focus on Google Ads, Instagram Ads, and other major platforms. (Experience in edtech industry is a plus) 2. A results-driven mentality with a focus on delivering measurable outcomes and ROI Mindset & Strong Analytical skill to manage campaign performance 4,Knowledge of SEO principles and experience with search engine marketing (SEM) is a plus. in digital advertising tools and platforms like google ads , google Analytics 6. Able to manage multiple projects simultaneously, and meet deadlines 7. ⁠Excellent communication skills with the ability to collaborate effectively with cross-functional teams. 8. ⁠Basic Editing Skills

I require a dedicated, skilled developer to construct a responsive 2-page website constructed through custom code for my marketing agency. The purpose of this site is primarily to provide information about my agency's services. However, it needs to be designed and crafted with a specific focus on attracting B2B businesses. The site will need to clearly detail the specific services we offer, particularly: - Social media marketing - Content marketing The ideal freelancer for this project would have experience in: - Website development using custom code - Designing for B2B audiences - Creating service-centric marketing websites.

I'm seeking an experienced and original content writer to boost my website. This individual will need to be well-versed in creating professional and formal written content, targeted towards industry professionals. The project includes: - Blog Article Generation: Creative skills required to produce engaging, industry-relevant articles. - Product Description Writing: Ability to convey product specifics with clear, concise descriptions. - Crafting an About Us Page: The writer needs to manifest our vision, mission and values professionally. Ideal candidate should have prior experience writing for professional industry audience, and a portfolio to demonstrate this. Successful completion may lead to further projects.

Hi Md Akram A., I noticed your profile and would like to offer you my project. We can discuss any details over chat.

...Viewings: A system that enables users to schedule a physical visit to the property. - Interactive Property Maps: A map-based feature that provides a visual representation of the property's location and nearby amenities. For each property listing, it's vital that the website displays: - High-quality Property Photos: To give potential buyers a comprehensive view of the property. - Detailed Property Description: To provide a clear understanding of the property's layout, size, and other details. - Amenities and Features: A list of all amenities and features that the property offers. The ideal candidate should have previous experience in real estate website development and be well-versed in incorporating advanced features. Strong attention to detail and a creative ey...

I am in need of a digital marketing expert who can handle my social media marketing. Specifically, I am looking to focus on Facebook and Instagram. - **Target Audience**: The primary focus is on parents and families. Therefore, the freelancer should have experience targeting and engaging this demographic. - **Experience and Skills**: The ideal candidate would have a proven track record in social media marketing, particularly on Facebook and Instagram. Experience with parenting/family-oriented content would be a plus. I am looking for someone who can not only create engaging content but also able to analyze the performance data and adjust the strategies as necessary. A creative thinker, analytical mind, and effective communicator would be the perfect fit for this proj...

Job Description: We are seeking a qualified individual to complete a research paper that is partially drafted. The paper requires further development and completion in accordance with provided guidelines and existing content. Responsibilities: 1. Review the provided research materials and existing draft of the research paper. 2. Conduct additional research if necessary to supplement the existing content. 3. Complete the sections of the research paper that are currently unfinished, ensuring coherence and adherence to the provided guidelines. 4. Ensure clarity, academic rigor, and proper citation throughout the paper. 5. Meet deadlines and communicate progress effectively. Requirements: 1. Demonstrated experience in academic research and writing. 2. Strong writing skills with...

I'm looking for a detail-oriented researcher to help me understand the preferences of a specific age group. - The research objective is to understand customer preferences, with a focus on a specific age group. - Data collection will be through surveys and questionnaires. - The ideal candidate has experience in market research or consumer studies, and is skilled in survey design...through surveys and questionnaires. - The ideal candidate has experience in market research or consumer studies, and is skilled in survey design and analysis. - A deep understanding of customer behaviors and preferences, especially among a specific age group, will be crucial for the success of this project. Your findings will be instrumental in shaping our product development strategies and marketi...

We are currently in need of a Virtual Assistant to help us with job posting and managing messaging with potential candidates. The tasks are of equal priority and require immediate attention. Key Tasks: - Creating job postings on LinkedIn once per day - Managing one time daily messaging with all candidates Ideal skills for this job include strong written communication, organizational skills, and experience with job postings on LinkedIn platform. We will provide all the guidelines and steps on how to do the tasks.

I need a creative UI/UX designer to help build a marketing service site specifically catering to small businesses. My vision for the site is rooted in an artistic design approach, diverging from traditional corporate styles. Key Features: - The site should showcase high-quality images, adding to its artistic feel. - A mobile-friendly layout is essential to achieve seamless and user-friendly navigation on both desktop and mobile platforms. Ideal Skills and Experience: - Proven experience in UI/UX Design, particularly for marketing or similar sites. - Proficiency in creating high-quality images and artwork for websites. - Experience in designing mobile-friendly interfaces. - Understanding of the small business market and its unique needs. This project could be your opp...

I'm in need of an experienced graphic designer who can create engaging visual content for my Instagram page. The design will be based on my existing brand identity and will be primarily used for social media marketing purposes. Key Requirements: - Proven experience in graphic design - Specialization in social media content creation - Understanding of Instagram's visual requirements and trends - Ability to maintain and enhance an existing brand identity - Strong creative skills to produce eye-catching and engaging content Ideal Skills: - Proficient in graphic design tools like Adobe Photoshop, Illustrator, etc. - Previous experience in creating content for social media, particularly Instagram - Excellent understanding of design principles and visual composition - Good com...

I'm looking for a digital marketing expert who specializes in social media marketing, particularly on Instagram and TikTok, to help me build and execute a strategy that focuses on generating leads and sales. Key Responsibilities: - Develop a comprehensive social media marketing strategy that targets leads and sales - Create and curate engaging content for Instagram and TikTok - Implement effective strategies to grow followers, engagement, and conversions - Monitor and analyze performance data to optimize the campaigns Skills and Experience: - Proven experience in social media marketing, specifically on Instagram and TikTok - Strong understanding of lead generation and sales strategies on social media - Proficiency in using social media management and anal...

Write 10 product descriptions 150-200 words with bullet points As discussed

...existing design to a new theme Compliance with the color scheme and content placement that reflects the healthcare industry Professionalism and cleanliness of the final design Quick turnaround time, as speed of delivery will be a significant factor in the evaluation Submission Requirements: Submit at least one full cover design (front, back, and spine) based on the specifications. Include a brief description of your design choices, particularly your color scheme and any significant changes made from the original design. A 3d portrait book design will be an asset. Contest Duration: The contest will run for 7 days from the date of posting. We look forward to seeing your innovative designs and choosing a cover that will make our healthcare-focused publication stand out on Amazon...

I'm looking to create an online job platform that supports job listings and user profiles. The primary goal is to have job seekers apply directly through the platform with no direct interaction between employers and job seekers. Key features: - Job listings: Employers should be able to post job listings with details and requirements. - User profiles: Job seekers should be able to create detailed profiles with their resume and important details. - Direct application: Job seekers should be able to apply to job listings directly through the platform. The ideal candidate for this project should have experience in: - Front-end and back-end web development - Knowledge of job platforms or recruitment systems - Strong ...

I'm seeking an experienced professional who can help me effectively prepa...experienced professional who can help me effectively prepare for an upcoming job interview in the tech industry. My primary requirements include: - Guidance on crafting and delivering strong responses to both behavioral and technical questions - Knowledge of current interview practices in the tech/IT industry - Ability to provide constructive feedback and suggest improvements Ideal candidates will have prior experience in HR or tech recruiting, with a solid understanding of what tech employers are looking for. Your feedback will be invaluable in helping me stand out from other interviewees. Ultimately, I'd like to go into my interview with confidence in my ability to articulate my skills and suit...

hello all, I am starting a digital marketing agency that will be targeting small local businesses. I am looking for a full service white hat agency to take in all client work for my agency. You will be required to go fully through my agency name and work on projects as if you are working for my agency Please message me with case study’s of successes you have achieved with small local business growth, as well as your monthly price per client

I'm looking for a Housekeeping position, but I'd like to offer a unique skill in video editing. I'm a student graduating from vocational school and looking for opportunities to combine my skills in the two fields. Ideal Skills & Experience: - Experience in Housekeeping, preferably in a hospitality setting - Proficient in video editing, ideally with a portfolio to showcase your work - Understanding of basic design principles Ooh Your responsibilities in this role will primarily involve housekeeping duties. However, I'm also looking for someone to introduce me to the basics of video editing. This is a great opportunity for someone looking to mentor and help a young professional grow in their career. Please note that I skipped the question on design work, as I'...

Certainly! Crafting a job post without explicitly mentioning McGraw Hill or indicating it's for school is a smart move. Here's a draft for you: Position Title: Excel Specialist About Us: We are seeking an Excel Specialist to join our team. Our organization values efficiency, accuracy, and excellence in all our projects. As an Excel Specialist, you will play a crucial role in handling various tasks that require advanced knowledge and proficiency in Microsoft Excel. Job Description: Utilize Microsoft Excel to complete a variety of tasks and assignments. Manipulate data, perform calculations, and generate reports using advanced Excel functions. Analyze and interpret complex data sets to provide valuable insights. Develop and maintain Excel templates and spre...

** Please provide a bid based on per description and number of descriptions per day in your comment ** I'm seeking a talented writer who specializes in e-commerce product descriptions. The products are a variety of furniture items which are primarily marketed towards UK homeowners. Your task will be to deliver captivating and informative descriptions that trigger purchase intentions. Importantly, the product information provided will be limited, and it will require your creativity and industry knowledge to overcome this. So in most instances you will be creating the product descriptions from images only. However all of our furniture is within the same niche so it will quickly become clear that the same keywords and product specifications are shared with each of our product...

I'm in need of a seasoned professional who can craft a compelling digital marketing campaign. The primary objective here is to drive more traffic to my website and subsequently increase conversions. Key deliverables: - Develop an effective marketing campaign for Facebook, Instagram, Twitter - Create appealing ad videos and photos to support campaign Our focus would be on increasing the engagement of Young Adults (18-24), Adults (25-34), and Middle-aged Adults (35-54). Ideal professionals for this job: - Have significant experience in Social Media Marketing and Content Creation - Have a proven track record of successful marketing campaigns across Facebook, Instagram, Twitter - Have a keen understanding of various age group demographics and the...

** Please provide a bid based on per description and number of descriptions per day in your comment ** I'm seeking a talented writer who specializes in e-commerce product descriptions. The products are a variety of furniture items which are primarily marketed towards UK homeowners. Your task will be to deliver captivating and informative descriptions that trigger purchase intentions. Importantly, the product information provided will be limited, and it will require your creativity and industry knowledge to overcome this. So in most instances you will be creating the product descriptions from images only. However all of our furniture is within the same niche so it will quickly become clear that the same keywords and product specifications are shared with each of our product...

I'm seeking a multi-talented marketing manager to focus our efforts on generating leads through social media, email marketing, and content creation. Key Responsibilities: - Managing our social media accounts on Facebook, tiktok, Instagram, and LinkedIn. This includes creating engaging content, scheduling posts, and interacting with our audience. - Crafting high-quality, relevant content across various channels. Your creativity will be essential in attracting and retaining our target audience. - Designing and implementing email marketing campaigns. You'll be responsible for designing and sending regular newsletters, promotional emails, and follow-ups. -work on the product with the sales -revamp the FE completely -design brochures and flyers The main goal of ...

I need a simple PHP script, using as few files as possible (preferably a single PHP file). The goal is to extract the following data from the google AD ad system: Campaign names and today's daily spend per campaign. In addition, which campaigns are running and which are paused. Finally, a simple button...(preferably a single PHP file). The goal is to extract the following data from the google AD ad system: Campaign names and today's daily spend per campaign. In addition, which campaigns are running and which are paused. Finally, a simple buttons - for each campaigns: run a campaign, or pause a campaign. A test google api key is required because I can't give out my own. For the project I need a description how I can run the file and how I can replace the test api ke...

...product catalogue. This will be specifically for marketing my products, the catalogue will be used soft copy and for A4 print Key Responsibilities Include: - Creating an engaging, visually appealing catalogue layout. - Arranging high-quality images and descriptions of various electronics in a user-friendly and intuitive manner. Ideal Skills: - Proven experience in catalogue or book designing. - Proficiency in design tools like Adobe InDesign, Illustrator etc. - Strong creative and artistic skills. - Knowledge of modern design concepts and trends. - Must be working alone and not part of company , the freelancer replying for this job must be the person will do the job ( strictly ) - Hourly job preferable I'm not only seeking a one-time job ...

Task - You will post 400 product listings. It's quick because you'll copy products and change only a few details. Pay - You will get $15 for posting 400 product listings. Time Needed - You should finish the 400 listings in 1 to 2 days. More Work Available - There are more than 3,000 listings to do in the future.

PLEASE DON'T SPAM MY MAILBOX WITH SEO OFFERS SEE BELOW ⬇️ I'm in need of dedicated affiliate marketers to focus on promoting my website and produ...SEO OFFERS SEE BELOW ⬇️ I'm in need of dedicated affiliate marketers to focus on promoting my website and products on various platforms. - NO NEED FOR SEO, the main focus should be driving traffic to my website primarily through influencer marketing and affiliate partners. - The target audience is primarily millennials and small business owners. - Dog and cat owners who are interested in healthy feeding. The ideal candidates will: - Have experience in affiliate marketing - Understand social media advertising - Have a good grasp of influencer marketing - Be able to engage effectively with millennials, sm...

...industry veterans, Confirmis's business model is designed to overcome perennial lack of data (let alone quality data) to support effective decision-making, particularly in developing economies. As a Site Verifier, you will be responsible for verifying a company’s existence through visual data by conducting a site visit to ensure that we provide reliable and accurate information to our client. JOB DESCRIPTION: • Conduct basic verification with the subject company’s authorized representative, such as line of business, key executives' names, etc. • Take pictures of the subject company and its vicinity, as per Confirmis’ standard operating guidelines. • Provide observation about the company to gauge activeness, e.g., staff worki...

I'm in need of an experienced content marketer to amplify the reach of my product on social media. Specifically, the project will focus on: - Creating engaging and professional content for Facebook - Pioneering product promotion strategies on the platform - Ensuring brand consistency in both tone and style across all posts The ideal candidate will have a background in social media marketing, with a penchant for formal and professional content creation. A history with successful product promotions on Facebook would be an advantageous addition. Help me take my product presentation out into the world.

...We’re looking for an experienced marketing professional to help us build an effective marketing campaign. While specific goals weren't originally provided for this project, your expertise and input will be invaluable in determining them. Ideal Skills and Experience: - Proven track record in designing and executing successful marketing campaigns - Strong understanding of the current marketing landscape - Versatility in targeting multiple demographics What We'd Like to See in Your Application: - Past Work: Provide examples of marketing campaigns that you've worked on in the past which increased brand awareness, generated leads, or increased website traffic. - Experience: Detail your experience, particularly regarding past assignm...

I'm looking to establish a profitable affiliate marketing referral link business. This venture will primarily focus on generating passive income. My main target audience is young adults so the platform created needs to have an interactive and engaging user experience. - Automation and Simplicity: The platform should be easy to operate. It should be user-friendly enough that a teenager wouldn't hesitate to use it. The more automatic the system, the better. - Skills and Experience: Ideally, I need a freelancer with prior experience designing affiliate marketing systems. Demonstrated knowledge and understanding of the young adult demographic is also crucial. Understanding their interests, browsing habits and online behaviours will allow you to design a system that a...

Seeking a creative freelancer skilled in brand identity to design an impactful concept based logo for my IT Services & Digital marketing tech firm, Dimagital Media & Technologies Pvt. Ltd. The logo should: - Be visually engaging, attracting potential clients - Convey the cutting-edge and innovative nature of my business Tagline - WE HELP PEOPLE GROW. WHAT'S YOUR SUPERPOWER? Ideal Skills and Experience: - Proven experience in logo and brand identity design - Ability to interpret a brand's essence into visual design - Proficiency in graphic design software (Adobe Creative Suite, etc.) - Creative thinker with a keen eye for color and typography - Strong portfolio showcasing relevant work I'm open to color suggestions, though the design should stand out in a ...

I'm looking for a dedicated Laravel developer to create a MLM software with an emphasis on robustness and efficiency. Although not outlined initially, the software should feature membership management, commission calculation, and genealogy tracking that cater to multi-level marketing businesses. Key responsibilities include but are not limited to: - Crafting end-to-end MLM solutions by exploiting Laravel's functionalities. - Ensuring maximum software performance through meticulous testing. - Providing occasional updates and maintenance post-development. Applicants who are ideal for this role would: - Have proven experience in Laravel and a portfolio of past work, especially related to MLM software development. - Be adept at creating complex functionalities within a Larav...

I'm seeking a digital marketing intern to assist in various tasks, including: - Social media management: Experience in managing Twitter and LinkedIn is a must. This includes regular posting, engagement with users, and keeping up with trends. - Content creation: Proficiency in creating engaging, professional content suitable for social media platforms. - SEO optimization: Basic understanding of SEO principles to help improve our online visibility. - Lead generation: You'll be responsible for helping to generate leads for our business through various digital marketing strategies. The ideal candidate should be passionate about digital marketing and eager to learn. The role will require more than 20 hours of work per week. Experience in social media marketin...

I'm looking for a skilled product photographer and writer to help me sell my mini phone fan online. Product Photography: - I need the mini phone fan to be captured from five or more different angles. The photos should be high quality and engaging, showcasing the product from all perspectives. Product Description: - For the product description, I'm after a creative and engaging writing style. The description should be compelling and persuasive, highlighting the unique features and benefits of the fan. Ideal Skills and Experience: - Experience in product photography with a portfolio showcasing your work. - Exceptional writing skills with a knack for creative and engaging content. - Understanding of e-commerce and online selling would be a plus. The aim ...

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I need assistance with categorizing and aligning 300K rows of course offerings by diff schools into two following items: 1- assign the courses to their appropriate categories (i will provide) 2-few courses are missing description, which needs to be filled out. please see attached screenshot for over understanding.

I require assistance in creating and deploying emails. Here's what you would need to work on: - Creating 500 different email variations. These need correspond to the name list i give and need to be slightly altered versions of the same core message. - Deploying these emails to a specific set of individuals. The content for the emails is ready and will be provided to you. Ho...single person, so the emails should be pers on who im trying to convince they are from multiple people Ideal Skills: Then make the mailbox forward the responses to a central emailq also list the user names and passwoirds used in email creation ] - t writing and editing skills in English - Attention to detail - Familiarity with mass email sending platforms - Experience with personalized email marketing...

I'm looking to acquire leads from the internet, specifically those within the medical stores industry. Furthermore, I'm focused on wholesale and retail medical stores located in India. Here are a few additional details about the project: - Sourcing: I will purchase leads from a known data provider, therefore, the freelancer must have experience in lead purchasing and data mining. ...on leads located in India. - Quantity: The scale of this project is significant, as I'm looking to acquire more than one lakh (100,000) leads, implying the freelancer should be capable of working with large datasets. Ideal Skills: - Experience in lead mining and data acquisition - Familiarity with medical store industries - Ability to work with large datasets - Proficient in targeted email ...

...to build comprehensive, robust reporting. Freelancer must also be experienced and proficient in Amazon Seller Central and marketing metrics. Freelancer must be experienced and knowledgeable in Amazon policies and metrics. Proficiency in working with Amazon Seller Central and marketing metrics is essential for success in this role. Ideal Skills: -Experience with Amazon Seller Central is a must. -API’s -Databases -Data Analytics -Data connections -Microsoft Excel -Coding -Pulling in data from Amazon API’s into Excel -Detail-oriented, as accuracy is critical. -Amazon Listing Optimization, Website Optimization, Amazon FBA, Customer Service, Customer Experience, Marketing, Link Building, Sales, Advertising...

...We, at IIRWU Education, believe in quality education. We understand the need of students and offer them the classes accordingly. About the work from home job Selected intern's day-to-day responsibilities include: 1. Interacting with the parents and students and pitching them about course 2. Generating Leads from marketing 3. Strategizing and creating plans to reach out to our prospects 4. Reporting about the progress daily Skill(s) required: English Proficiency (Spoken) English Proficiency (Written) MS-Excel Who can apply: Only those candidates can apply who: 1. are available for the work from home job 2. can start the work from home job between 27th Apr'24 and 1st Jun'24 3. are available for duration of 1 month 4. have relevant skills and ...

I'm in need of a compelling PowerPoint presentation that effectively communicates the history ...new products/services. - A call-to-action and value proposition to engage potential customers. - Content that showcases the value of our company to existing clients. - Information that demonstrates the financial potential of our company to investors. Ideal Skills and Experience: - Proven track record in creating compelling and professional PowerPoint presentations. - Strong understanding of marketing and branding principles. - Ability to tailor content to specific audiences (potential customers, existing clients, investors). - Experience in the technology/innovation sector (preferable, but not mandatory). - Excellent communication skills to convey complex information in a simple an...

I'm seeking an experienced digital marketing freelancer to elevate my coaching classes, Winners Academy, in Bhandup, Mumbai through effective social media marketing and pay-per-click advertising. Your tasks include: •Developing and managing digital marketing campaigns on Facebook, Instagram, and Whatsapp. •Creating engaging email marketing campaigns. •Attracting and engaging our target audience which includes students in Bhandup, Mumbai, and their parents. Proficiency in SEO and PPC, as well as experience in targeting, segmentation, and reporting are crucial. Your role will play a significant part in increasing our brand's online presence. Please provide samples of previous digital marketing campaigns you've managed.

I Am looking for someone who wants to be a the social media management of a company.