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gpbenito27
THE MIDWEST SHOWCASE logo design by Paulo Benito
Good day, I'm presenting to you my rendition of the logo design for The Midwest Showcase basketball tournament. In my presentation you can easily recognise as a whole that it is a sports related logo because of the style I used, effectively we can instantly communicate this. Second, I incorporated slanted and angular shapes to emphasise action and excitement that it is indeed about sports and energy. Thirdly, I used the colour blue palette to incorporate the theme of winter and also added elements that signify it. Thank you very much! I hope you guys like it. Gabriel Paulo Benito, Art Director, Ogilvy Philippines