Social Marketing Specialist

Responsibilities Include: • Creating engaging text, image, and video content • Designing posts to sustain readers’ curiosity and creating buzz around new products Job brief We are looking for an experienced Digital Marketing Specialist to join our marketing team. You will help us use web technologies to achieve client business growth goals. You will identify needs and new opportunities and aspire to increase lead generation. If you’re a tech-savvy trendsetter who has innovative ideas to improve lead generation and customer experience, we would like to meet you. For this position, you should be creative and comfortable working with a team. Ultimately, you should be able to effectively coordinate, develop and maintain a robust online presence for our clients. Your role is to implement online marketing strategies through social media accounts. Responsibilities • Research audience preferences and discover current trends • Create engaging text, image, and video content • Design posts to sustain readers’ curiosity and create buzz around new products • Stay up-to-date with changes in all social platforms ensuring maximum effectiveness • Develop an optimal posting schedule, considering web traffic and customer engagement metrics • Suggest new ways to attract prospective customers, like promotions and competitions • Suggest and implement direct marketing methods to increase profitability • Establish best practices in digital marketing Requirements • Proven work experience as a Social Media Specialist • Expertise in multiple social media platforms • Portfolio of your work