Get social media integrated and a plan for social media branding.
• We understand competitors (like what is working for them, how they are doing, learn quickly from their fans).
• Get the visitors from social media to check out the offerings, News, testimonials, reviews and more..
• Use creative and action oriented landing pages in social media (especially in FB) to get more likes, comments and referrals.
If done right, it can give huge returns
OUR POA:
Social media status updates is one of the major social media activities, we have a structured approach to it.
Our social media team, senior mentor and project owner will sit together to decide for:
• Layers - We call it layer peeling, where we understand the layers (broader topics) which are attractive for our TG (Target Group).
• Select 3 to 6 topics for a month
• Distribute post types and days
• Every Project frequency as per requirement
• Analytics: Editorial calendar with post for clients review
• Auto Scheduled Post for every week, based on the requirement we keep changing the post(We keep 80% fixed and 20% variable to accommodate some students, company news, event updates etc.)
• Also we advertise for researched content.
• Audience Growth Management
• Social Analytics and Reporting
• Influencer Outreach and Engagement
• Social Monitoring
• Progress and Opportunity Analysis
• Expansion of Social Presence
• Social Conversion Analysis
• Social Conversion Strategy