Design and Implement a Digital Marketing Strategic Plan for Fashion Online Store Launch & Growth

We need a Digital Marketing Specialist to design and implement the marketing campaign to launch a fashion online store, mainly targeted to the north american market. If successful, follow-up work will be needed. Note: We have a limited budget to start with. Future work engagements depend on launch campaign success. Goals: 1. Complete strategy plan development for launch 2. Seasonal communication calendar development 3. Minimum maintenance of consumer marketing activities throughout the year Requirements: + Proven experience in previous campaigns and similar projects + Proven track record in marketing ROI (revenue yields of 2x, 3x, or even 4x investment) + Deep knowledge and experience in attribution and ad tracking to determine best opportunities + Deep and proven keyword research experience In order to apply, please include the following (in writing): 1. A detail of your fee requirements, hours required, detailed by activity 2. Your marketing activities proposal (key points of what you would do in order to successfully launch the store, e.g. how you would research keywords, how you would track attribution, where you would choose to advertise, what you would do to achieve success, why we should choose you... please be specific) 3. Relevant experience, brands that you have worked with, what you have achieved in each case 4. Contacts of relevant projects, either Freelancer profiles, LinkedIn profiles, or emails of people you have worked with, so we can verify said experience. Please understand that we will need your submission to be complete in order to be taken into account and be fairly evaluated against other candidates.