Landing Page Design for E-commerce product
- Status: Closed
- Premie: $150
- Mottatte bidrag: 15
- Vinner: pixelwebplanet
Konkurransesammendrag
Hi
We are E-commerce company and we need a landing page designed for one of our newly launched product.
The product is a car diagnostic tool as you can see here:
https://www.amazon.de/Aomaso-Auto-Scan-Werkzeug-Bluetooth-Funk-Scanner-Selbstdiagnosewerkzeug-Android/dp/B01FU1O0WW/ref=pd_sim_263_1?_encoding=UTF8&psc=1&refRID=MVA9NA3M3PVB85JBC93E
Our Product Name is “SmartCar”.
It allows you to connect to your car with your smartphone and check a variety of instruments and performance related issue. It is shipped with a CD containing the software to connect to the car.
We would like a flat and professional design, something that is simple and to the point, guiding the user all the way to the Order form. The most important aspect the design should inspire is trust and professionalism. Our products tap into impulse buy and the design need to grab attention quickly.
Element that need to be incorporate in the landing page:
-Product presentation sections (This is important to showcase the product, What is the product? How does it work Features and details etc)
-The product should be presented with a CD next to it (symbolizing that we sell it with the software to use it, compatible for IPhone and Android) and with a phone also showing it in action, with the working application on the phone screen. You can find example here:
https://www.google.ee/search?q=obd+smartphone&client=safari&rls=en&dcr=0&source=lnms&tbm=isch&sa=X&ved=0ahUKEwiQm5mds8XXAhUI46QKHTk2C4oQ_AUICigB&biw=2048&bih=1117
-“As featured in” section like you can see example of here:
https://www.dropbox.com/s/2nfiotrq9yakta9/Screenshot%202017-11-11%2022.42.35.png?dl=0
https://www.dropbox.com/s/idq5alnhgcx3v58/Screenshot%202017-11-11%2022.43.07.png?dl=0
https://www.dropbox.com/s/4ibumjrc8vkm3f1/Screenshot%202017-11-11%2022.45.32.png?dl=0
-Scarcity (Countdown, Limited Quantity, 50% Discount for a limited time, etc)
-Social Proof (Reviews of other users, photo of product in use by clients, etc)
-:Last sales popup notification usually mentioning something like this with a product picture (Someone from XYZ bought X SmartCar - Few minutes ago)
-An authority figure section (like a testimony from automobile professional or “Scientifique view” claims about the product
-A Simple and effective UI/UX choice for the product qty pack before the order, we offer 3 packs of different quantity:
1 SmartCar
2 SmartCar with 1 Free (3 total)
3 SmartCar with 2 Free (5 total)
The Pack choice should be put towards the bottom of the page.
We offer “Free Shipping” that is a strong argument that need also to be focused on.
- A Video section could also be added
-Each section should have a “Order Now” button that links to the “ Choose your Pack" section, usually 3 to 4 “Order Now” button total.
Here are example that show the overall structure of a landing page, I send this to show the structure of the page only, the design itself I do not find attractive.
https://getcarbonklean.io/offer-01/
https://getkeysmart.io/offer-01/
The Sales Copy is attached to this contest.
Product pictures are also attached
Keep in mind that this landing page will be used by a majority of mobile user so the user experienced has to be designed for mobile intent.
Let me know if all is clear.
We have a performance based approach (direct response marketing) when it comes to these landing pages. Conversion rate is the king metrics in our business.
Any input from your side to make the design more efficient is welcome and appreciated.
Looking for a talented landing page designer for long term work after this project.
Good Luck!
Anbefalte ferdigheter
Arbeidsgivers tilbakemelding
“Mitesh Provided a Great Design. He knows the rules of what makes a page look great and he always answered in a very short and efficient manners. Will rehire.”
advico, United States.
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